AI transformation, deployed
AI that earns its place in the real business.
Most AI initiatives stall in slide decks. We embed with traditional companies — services, industrials, distribution, healthcare — and deploy systems that move the P&L. Forward-deployed teams. Production systems. Outcomes you can measure.

Goshawk & Stanley Hawk · Plate cxli
· J. J. Audubon, 1837
Thesis
The companies that win this decade will deploy AI inside their work, not around it.
There is a widening gap between the businesses that talk about AI and the ones that have changed how their work gets done. The gap is not about model access — every team has that. It's about deployment: the messy, particular work of putting AI inside a real workflow, with real data, real users, and real accountability. That work is craft. We do that work.
Services
Three engagements, one shape: we find the work, we build the system, we hand it back.
Each engagement is scoped, fixed-fee, and ends with you running it. We don't build dependencies — we build leverage.
Diagnostic
We embed with your team, map the workflows, and surface the three or four places where AI has highest leverage. You get a prioritized deployment plan and an honest read on what's worth doing.
- Workflow & data audit
- Opportunity ranking with ROI estimates
- Build-vs-buy recommendations
- Deployment roadmap
Deployment
We build the system inside your workflow — with your data, your tools, your people. We ship it to production, train your team, and stay until it's running without us.
- Production AI system, built around how your team works
- Integration with your existing stack
- User training & runbooks
- Live support through launch
Operate
For companies that want a long-term partner. We sit alongside your team as fractional AI leadership — measuring outcomes, expanding deployments, and keeping the system honest as the underlying models evolve.
- Fractional AI leadership
- Periodic deployment expansions
- Model & vendor migration
- Board-level reporting
How we work
Forward-deployed, end to end.
Borrowed from forward-deployed engineering at firms like Palantir: the team that diagnoses is the team that ships and the team that hands it off.
- 01
Diagnose
We embed inside your business. We sit with the people doing the work, read the artifacts, and find the workflows where AI changes the unit economics. You get a deployment plan with honest ROI math — not a pitch deck.
- 02
Deploy
We build the system in your workflow, with your data, your tools, and your people in the loop. No sandboxes that never ship. We use the best models available — Claude, GPT, open-source — chosen for the job, not the logo.
- 03
Hand off
We train your team, write the runbooks, and stay live for the first month post-launch. By the time we leave, your people own the system. We measure ourselves by how quickly you don't need us.
FAQ
Common questions.
How is this different from a typical consulting firm?
Traditional consultancies sell strategy. We sell working software inside your workflow. Same team from diagnostic to deployment to handoff — no offshore implementation team, no scope-creep change orders. We don't bill by the hour and we don't leave decks behind. We leave systems behind.
Who owns the IP?
You do. Everything we touch — code, prompts, evals, runbooks — is yours, in your repo, on your infrastructure. We use open standards and well-known providers, so nothing depends on us to keep working.
What models do you use?
Whichever wins on the work. We benchmark candidates against your actual data — Claude, GPT, Gemini, open-source — and pick on capability, cost, latency, and where the data needs to live. We don't have a logo to defend.
What industries do you work with?
We work with traditional businesses — services, industrials, distribution, healthcare, professional services, mid-market. If your business runs on workflows, judgment, and documents, AI deployment is high-leverage. If you're a consumer tech company shipping AI features to end users, we're probably not the right fit.
Contact
Let's see if there's something to build.
We take a small number of engagements each quarter. The first call is 30 minutes — we'll ask what you're trying to change, and tell you honestly whether we can help.
